Boise Pride Inc. Seeks Sponsorships For 2012 Events

Boise’s pride celebration draws thousands of people to Idaho’s capital city each June and thanks to Boise Pride Inc., the event gets bigger and better each year.

The organization behind Idaho’s largest pride celebration is currently seeking sponsorships for the year.

Founded in 2007, the organization’s mission is a simple but vital one,”to produce events for the local community that will bring the community together in the acceptance and equality for gay, lesbian, bisexual, and transgender (GLBT) people in Idaho.”

The organization not only plans, coordinates and puts together the parade and festival but it also works throughout the year to strengthen and foster relationships with the LGBT community as a whole.

It’s not a small task.

This year, the organization is trying to expand that  mission by actively reaching out to LGBT related orgs and businesses in Idaho that fly under the normal radar.

According to the organization,”Boise Pride wants to be able to provide the opportunity for the orgs and businesses that are allies in the community. We hope that this will create an overall better and more inclusive pride festival. ”

In other words, if your business or your organization is interested in reaching thousands of LGBT individuals in Idaho, sponsorship of Boise Pride Inc. is an easy way to reach the community.

It’s also a great way to increase your market share, especially if you are a small business owner.

According to recent statistics provided by the organization,”The Boise community averages over $55,000 in household income per family. Recent research shows the LGBT market with more than $712 billion in buying power nationwide. Most of which is disposable income. This analysis estimated that between 15 and 16 million adult Americans—6 to 7 percent of the total U.S. population—identified themselves as lesbian, gay, bisexual or transgender and this was only counted for adults 18+. An investment in the community is a must for marketers looking for ways to reach the LGBT population market share.”

Sponsorship packages range from as little as $125.oo for an individual to $5000.00 for a corporate sponsorship. Each level carries its own festival and advertising opportunities. You can also rent booth space at the festival itself for as little as $100.oo for a non-profit or $200.00 for a business or individual.

For a relatively small investment, through your sponsorship of Boise Pride Inc, you have the ability to reach an audience/market that is largely ignored by most businesses and organizations in Idaho.

You can also feel good in knowing that you are helping strengthen Idaho’s LGBT Community while you are at it.

If you are interested in learning more about becoming a sponsor or renting a booth space  be sure to visit the Boise Pride Inc. website and download the forms.  You can also shoot an email to idahoagenda@gmail.com and we’ll email them to you.

Hurry though, the deadline to sign up for a sponsorship this year is May 1st.

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One Response to Boise Pride Inc. Seeks Sponsorships For 2012 Events

  1. Pingback: Registration for Portland’s Pride Festival now open « The Idaho Agenda

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